Joe Pulizzi

In an exhaustive hunt for the truth behind a rash of unexplained deaths in a small town, including that of his own father, what Will Pollitt begins to uncover threatens everything, and puts his own life in the cross hairs. Are his father's lies what killed him? What else will he stir up in the murky depths of a life he thought he knew? OVERVIEW. The story of death in a small town, the lies that covered them up, and a conspiracy that brought one man...

Let's face it…content marketing is all the rage. Brands around the world are spending (on average) over 25% of their total marketing budget on content marketing. There have been countless books and resources that have covered all aspects of content marketing …from the why to the what to the where…but oddly enough, rarely the how. Not until now that is. Managing Content Marketing shows you, in detail, how to manage content marketing within your...